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jeasiq-1805
The impact of the use of digital marketing channels on the implementation of the strategy of positioning Applied study on a sample of the managers of the International Company for smart card "Key Card"
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 The technology in continuous and quick development, that reflects in all parts of our life and interred both scientific and practical fields. Marketing is one of them, a customer’s way to deal with choosing and demanding the product deferent from the traditional way. Some of the buying processes are electronic now, therefore the current research is identifying the digital channels that entered the world of marketing and influenced the activities and types that fall under this name and how it affects in positioning strategy, which is how to install the product or brand in the mind of the customer and was dimensions (brand identity, brand personality, brand communication, brand awareness, brand image), The researcher took the basic problem of the change in the application of marketing operations using digital channels and how it reflected in the application of the steps of positioning, and the aim of the research was employ digital channels in the application of the strategy of positioning and study the relationship between variables and test according to the hypothesis “The digital marketing channels have a significant impact on positioning strategy”, the managers of the global smart card company in Iraq were chosen 203 managers of the research community and 86 of them were selected for a practical sample to test the hypothesis using the statistical methods of The means and standard deviation to measure the homogeneity of the answers on the questions asked and the simple linear regression to measure the degree of influence between the variables tested. The research found that there is a relationship of influence of digital channels in the application of the strategy of concentration, and the stronger impact on the identity of the brand while the character of the mark relationship weaker, and the researcher recommended to focus on strengthening the elements of the identity of the mark in promotional messages and also needs to strengthen the brand by adopting the principles of commitment and honesty By providing the customer with more honest information and commitment to the timing of service delivery to complete the subsequent steps and crystallize concentration in the mind of the target customer.   

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Publication Date
Mon Jan 07 2019
Journal Name
Arab Science Heritage Journal
مرويات أبو حنيفة الدنيوري عن النبات في معجم لسان العرب
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        يأخذ هذا النوع من الدراسات أهميته في مجال الدراسات التاريخية لاسيما انه يقوم على أساس البحث والتقصي عن بعض الظواهر في المعاجم كونها  تمثل المصدر الأساسي الذي وجدنا فيه الجزء الأعظم من  تلك المادة المفقودة لكتاب النبات لابو حنيفة الدينوري.

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Publication Date
Mon May 01 2006
Journal Name
كلية اللغات-جامعة بغداد
مشروع الترجمة لنيل درجة الدبلوم العالي في الترجمة:الصهيونية ودولة اسرائيل
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Publication Date
Tue Jun 03 2003
Journal Name
Al-academy
النحت العربي في جنوب شبه الجزيرة العربية (اليمن) قبل الاسلام
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النحت العربي في جنوب شبه الجزيرة العربية (اليمن) قبل الاسلام

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Publication Date
Thu May 01 2025
Journal Name
مجلة دجلة
Higher Education and Sustainable Development in 2050: Reality and Future Challenges
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Higher education is one of the foundational pillars that contributes to the development of societies and the achievement of social and economic progress. With the accelerating advancements in technological, environmental, and social fields, universities and educational institutions worldwide are facing significant challenges requiring them to adapt to these changes and develop new educational strategies. In this context, directing higher education towards achieving sustainable development goals (SDGs) has become imperative, as these goals are now an integral part of modern societies' vision, particularly in light of global challenges such as climate change, population growth, and unemployment. By the year 2050, educational institutions

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Publication Date
Sat May 17 2025
Journal Name
سفير برس
استثمار الذكاء الاصطناعي في تحليل البيانات الضخمة داخل المؤسسات العلمية
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تناول المقال موضوع استثمار الذكاء الاصطناعي في تحليل البيانات الضخمة داخل المؤسسات العلمية، وركز على توضيح أهمية هذا التكامل في تعزيز الأداء الأكاديمي والبحثي. استعرضت المقالة تعريفات كل من الذكاء الاصطناعي والبيانات الضخمة، وأنواع البيانات داخل المؤسسات العلمية، ثم بينت أبرز التطبيقات العملية مثل التنبؤ بأداء الطلبة، والإرشاد الذكي، وتحليل سلوك المستخدمين، والفهرسة التلقائية. كما ناقشت المقالة التحدي

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Publication Date
Mon Nov 26 2018
Journal Name
Arab Science Heritage Journal
النظام النظام السياسي العربي وصلته بالشعب في الدولة العربية الإسلامية
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         This study deals with it the era of Taher Bin Al Hussein for his son Abdullah when preside Diyarbakir and Rabia in succession of ALMa`amoon Abbasi in the political and historical dimensions

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Publication Date
Thu Nov 12 2020
Journal Name
Arab Science Heritage Journal
المواجهة العربية الإسلامية للمغول في شمال الجزيرة الفراتية وبلاد الشام
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The current study deals with the Islamic Arab  of Mongolian invasion  in  the Island of Euphrates. We have exposed  conditions of  Levant  before the Mongolian invasion and that includes   situations of princess  of Levant and their  caliphates , they have been unaware  the danger surrounding them  and their country. It has also included  the Islamic  Arabic threat  through  the integration of  Islamic Arabic  cities residents  in  Levant  to confront

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Publication Date
Sun Jan 04 2015
Journal Name
Journal Of Educational And Psychological Researches
Posttraumatic growth in Iraqi women who have lost close relatives
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During recent decades, hundreds of thousands of Iraqis lost their lives as a result of wars, economic blockade, or acts of violence and terrorism. The loss of a family member, especially husband makes women suddenly bears full responsibility for the family. Lost could impose new changes in psychological, social, and economical roles. These changes usually combine with the negative effects aftermath the lost trauma. Some of the reports in Iraq showed there were increased and huge numbers of widows and orphans. This study aimed to identify the aspects of Posttraumatic Growth (PTG) in Iraq women who lost their close relatives (especially husbands). 52 of Iraqi women who lost their husband and 49 women who experienced other traumatic events

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Publication Date
Thu Jul 02 2009
Journal Name
Journal Of Educational And Psychological Researches
التأثير المتبادل بين نشاط المعلم ونشاط التلميذ في العملية التعليمية
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أهمية الدراسة والحاجة اليها:

          يعد النشاط المدرسي للمعلم والطالب جهدا عقلياً وبدنياً يبذله المعلم والطالب بمساعدة المدرسة لتحقيق اهداف مرسومة وهو ممارسة تظهر في اداء الطلبة على المستوى الحركي والفعلي والنفسي والاجتماعي بفعالية داخل المدرسة وخارجها. (اللقاني،بلا، ص82).

          ان الانشطة والبرامج المدرسية التي تنظم داخل الصف

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Publication Date
Wed Dec 15 2021
Journal Name
مجلة العلوم القانونية والسياسية
الحماية الجنائية لأمن الدولة الداخلي في ظل حروب الجيل الرابع
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تناول البحث موضوعاً شديد الأهمية وهو الأمن الاجتماعي منظور اليه في سياق الحماية الجنائية لأمن الدولة والتحديات التي يتعرض لها بعد حصول تغيير حاسم في أساليب الحرب. كما يقدم البحث تقسيماً مختلفاً لأجيال الحروب نقتصر على اربعة منها استناداً إلى التغيير في أهداف الحرب الاستراتيجية وليس إلى مجرد وسائل ارتكابها لان هذه الوسائل لا تصلح لوصف التغييرات الحقيقية في أنماط الحروب والاهداف التي تسعى إلى تحقيقها. ويؤكد

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