ان استعمال الاساليب والنظريات العلمية الحديثة في عمل العلاقات العامة من شأنه ان يجعل عمل ادارات العلاقات العامة نافعاً ومؤثراً نافعاً للمؤسسة ومؤثراً في جمهورها ومحيطها الخارجي وكلما اتسع نشاط المؤسسة وكبر حجمها وامتدت الرقعة الجغرافية التي تنتشر عليها تشكيلات المؤسسة وفروعها كلما كبرت وكثرت التحديات والتهديدات التي تواجه المؤسسة ونشاطها وبذلك تكون الحاجة ماسة الى وجود ادارات متخصصة بالعلاقات العامة تستعمل الاساليب والنظريات العلمية الحديثة في دراسة البيئة المحيطة بالمؤسسة والقيام بأعمال المراقبة وجمع المعلومات عن الجمهور والبيئة المحيطة بالمؤسسة وكذلك تفسير تلك المعلومات وتصنيفها وتبويبها وتقديم المشورة الى ادارة المؤسسة لكي تستفد منها عند صناعة او اتخاذ القرارات ومعالجة المشكلات وكذلك الاستفادة من الفرص المتاحة في المجتمع وهذا ينطبق على الجامعات حيث ان الجامعة جزء من المجتمع يمتد نشاطها ليشمل المجتمع وتقديم الخبرات والخدمات اليه بالاضافة الى اتساع جمهورها من طلبة وتدريسيسين وموظفين ومستفيدين يمثلون مختلف شرائح المجتمع وقد واجهت الباحث عدد من الصعوبات وبخاصة ما يتعلق بقلة المصادر والمراجع التي تتناول النظريات وبخاصة العربية فقد اضطر الباحث الى الاستعانة بالكتب الاجنبية وخاصة ما يتعلق بالاطار النظري ، اما الجانب الميداني فقد وجد الباحث صعوبة في ارجاع الاستمارات من الاشخاص الذين ارسلت اليهم حيث تم ارسال الاستمارات اكثر من مرة ، ولا يفوتني ان اشكر شعبة البريد المركزي في مركز الوزارة حيث كان لها دور كبير في ايصال الاستمارات، وقد تضمنت هذه الدراسة على ثلاث محاور تتناول المحور الاول المقدمة ومنهجية الدراسة في حين تتناول المحور الثاني نظريات العلاقات العامة (اطار نظري) اما المحور الثالث فقد تضمن تحليل نتائج الدراسة الميدانية وتضمنت خاتمة البحث عدد من الاستنتاجات والمقترحات.
This study has dealt with, the issue of classification of rural road network , in addition to prepare a suggested for the classification for this network in Iraq , this classification account , the specifications and characteristics of rural roads, population, and the range taking of settlements , then this classification was applied on the rural road network in the Najaf province there are four categories of classification ,the first is major arterial rural roads divided into two major arterial and minor arterial roads , while the second category collected roads which was divided into minor arterial roads and main collected roads. The third category was represented by Local Roads , it has been divided into paved roads and unpaved, the f
... Show MoreThe research problem lay in the existing of this direct relation between the increasing and the big variety of the goods and the producing companies which mean the increase of the competition and the directing techniques of the commercial advertisings, which become spread everywhere and in an age characterized with the great varieties in the tests and the stances which requires the designers to seek designing accomplishments that are characterized with creativeness , seriousness and unsallity through the designer depending in constructing his / her texts and his/ her visual items on reference forms metaphors to achieve his / her designing purposes.
So the researcher through her primary flying study seek the identifying the manner of
Profiles of indignation and indiscretion in pre-Islamic poetry
India is today the largest democratic state in the Third World and has been able to maintain its national unity in the near future. The history of Indian civilization is more than 5,000 years old. It has achieved its heritage, culture, philosophy, traditions, national unity and unity and has taken its place among nations seeking progress and progress. Which are still visible to the present day, because of their history of civilization and achievements, and the fusion of cultures of invading peoples over the centuries with the culture of diverse Indian society, but despite being a secular state, Has put into place through its governments various forms of exclusion and marginalization towards the people of India, especially Muslims, and th
... Show Moreconsideration
In the purposes of faith and destiny
The method of request is one of the important rhetorical methods used by the creator in terms of rhetorical diversification, influence, artistic aesthetics and increasing textual coherence, and we tried through a group (Which torments are inferior) by the poet Majid Al-Rubaie, to shed light on these methods and their ability, displacement, relationality, direct and advertising interactions from them, and what they broadcast From metaphorical purposes is the second image of it, after its main image and title. This cohesion and harmony between the two images is an important and influential rhetorical trend
Incoming mail from The Arabian Gulf shifted its route to the city of
Aleppo in 1755 as it was used to be sent to Kuwait instead of the city of
Basra. That route became of great importance to the East India -English
Company. British government extended its influence to Muscat and the
southern coast of the Arabian Gulf after the Maritime peace treaty (Peace
Treaty General) being signed on January 21st 1820 and its immediate
aftermath of the treaties of peace with Sheiks of the region .Thereafter, Britain
started to spread its influence to Kuwait and practice pressures on is Sheikhs
who rejected to comply with the British pressures.
The actual activity of the British consuls in Kuwait mainly appeared
between th
Abstract
The goal of this research is to know the quality of working life and its impact on the level of the organizational sense of alienation among a sample of teaching Anbar University in the center of Baghdad. Find and seek to achieve a number of cognitive and practical goals.
Where the quality of work life constitutes one of the main sources to enable organizations of excellence in light of the volatile environment, as is one of alienation regulatory organizations avoid the phenomena that occur because of their negative effects on performance and thus achieve their goals. The most research problem in question the existence of the main deficiencies in the application of the concepts of organiz
... Show MoreAppending is a morphological term which means the addition of one or two letters to a structure to be similar to other structures of well-known abstractor additional nouns and verbs constructions. The goal of appending is to organize what have been expanded linguistically and collect similarities to reduce the syntactic rules. This is because the appended word exists for expanding purposes; however, it has no construction of its own. An appending was included with another construction with mentioning the additional letter. This by itself means that appending as a process is a term that helps organize rather than expand language. Scholars further noticed that the appending letter is not semantically significant, and so it differs from the
... Show Moreيتناول البحث اثر درجة جسامة الخطأ في المسؤولية المدنية من حيث التعويض ومدى الخذ بفكرة التعويض العادل بجانب فكرة التعويض الكامل