ان استعمال الاساليب والنظريات العلمية الحديثة في عمل العلاقات العامة من شأنه ان يجعل عمل ادارات العلاقات العامة نافعاً ومؤثراً نافعاً للمؤسسة ومؤثراً في جمهورها ومحيطها الخارجي وكلما اتسع نشاط المؤسسة وكبر حجمها وامتدت الرقعة الجغرافية التي تنتشر عليها تشكيلات المؤسسة وفروعها كلما كبرت وكثرت التحديات والتهديدات التي تواجه المؤسسة ونشاطها وبذلك تكون الحاجة ماسة الى وجود ادارات متخصصة بالعلاقات العامة تستعمل الاساليب والنظريات العلمية الحديثة في دراسة البيئة المحيطة بالمؤسسة والقيام بأعمال المراقبة وجمع المعلومات عن الجمهور والبيئة المحيطة بالمؤسسة وكذلك تفسير تلك المعلومات وتصنيفها وتبويبها وتقديم المشورة الى ادارة المؤسسة لكي تستفد منها عند صناعة او اتخاذ القرارات ومعالجة المشكلات وكذلك الاستفادة من الفرص المتاحة في المجتمع وهذا ينطبق على الجامعات حيث ان الجامعة جزء من المجتمع يمتد نشاطها ليشمل المجتمع وتقديم الخبرات والخدمات اليه بالاضافة الى اتساع جمهورها من طلبة وتدريسيسين وموظفين ومستفيدين يمثلون مختلف شرائح المجتمع وقد واجهت الباحث عدد من الصعوبات وبخاصة ما يتعلق بقلة المصادر والمراجع التي تتناول النظريات وبخاصة العربية فقد اضطر الباحث الى الاستعانة بالكتب الاجنبية وخاصة ما يتعلق بالاطار النظري ، اما الجانب الميداني فقد وجد الباحث صعوبة في ارجاع الاستمارات من الاشخاص الذين ارسلت اليهم حيث تم ارسال الاستمارات اكثر من مرة ، ولا يفوتني ان اشكر شعبة البريد المركزي في مركز الوزارة حيث كان لها دور كبير في ايصال الاستمارات، وقد تضمنت هذه الدراسة على ثلاث محاور تتناول المحور الاول المقدمة ومنهجية الدراسة في حين تتناول المحور الثاني نظريات العلاقات العامة (اطار نظري) اما المحور الثالث فقد تضمن تحليل نتائج الدراسة الميدانية وتضمنت خاتمة البحث عدد من الاستنتاجات والمقترحات.
يمكن القول ، أن أزمة الاستبعاد والخلاف بشان ولاية العهد شهدت ولادة النظام الحزبي الحديث في إنكلترا، واظهرت حالة جديدة للتنظيم والدعاية الحزبية وادخال طرق جديدة للتأثير في الرأي العام في اثناء الانتخابات، واختلفت تلك الاحزاب في ايديولوجياتها فحزب الويك كانت له ارتباطات دينية بين اعضائه مع البيورتان أذ تشاركوا في مفاهيم حرية التعبير عن الرأي ومقاومة هيمنة رجال الكنيسة المتنفذين، في حين كان حزب التور
... Show MoreThe distribution of chilled water flow rate in terminal unit is a major factor used to evaluate the performance of central air conditioning unit. In this work, a theoretical chilled water distribution in the terminal units has been studied to predict the optimum heat performance of terminal unit. The central Air-conditioning unit model consists of cooling/ heating coil (three units), chilled water source (chiller), three-way and two-way valve with bypass, piping network, and pump. The term of optimization in terminal unit ingredient has two categories, the first is the uniform of the water flow rate representing in statically permanents standard deviation (minimum value) and the second category is the maximum heat transfer rate fro
... Show MoreObjective(s): To determine the prevalence of ADHD among elementary school pupils; identify the association between pupil's level of ADHD and age, etc., and investigate the differences in pupils ADHD based on gender, and grade.
Methodology: A descriptive study was conducted on elementary school pupils. The study started from the period of 16th of September 2019 to the 1st of October 2020. A cluster sample of 800 pupils was selected. The questionnaire was constructed and developed and include two parts: the first part includes the pupil's general information and the second part includes scale of ADHD prevalence.
Results: The results of the present study indicated that 38(4.
... Show MoreBecome organizations today can not withstand the competitive challenges and constant change in the business environment , as well as the pressures witnessed by the Iraqi environment , especially in recent years such as the opening of the market which increased ambitious organizations and desire to secure the experiences superior to the survival and expansion of the competitive environment , prompting attention to the subject of vital contemporary is emotional Marketing and measure its impact on the customer experience in the sector of the economy is important and is the financial sector , so there is a need to study this term in the Iraqi organizations and try to diagnose the extent of implementation of the study sample emo
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The study discussed three areas in strategic thinking, namely, (patterns elements, outcomes) , this study aimed to measure extent to which strategic leaders have the type or types of patterns of strategic thinking, and measure the extent of their use of the elements of strategic thinking, and measurement of strategic thinking outcomes for managers at various levels , And to know the relationship between the modes of strategic thinking, elements and outcomes in organizations. the study included five banks and four hospitals and four colleges and universities, has been a research sample consisted of 168 individuals, distributed in positions (Director General , Director of Directorate , Director of
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Objectives: The study is carried out to assess functional performance for heart's valve replacement patients and find out relationship with sociodemographic data and clinical data
Methodology: Descriptive design is carried out at cardiac surgery centers in Baghdad ; Ibn -Al Betar Specialized for cardiac surgery center and Al-Iraqi center for cardiac disease. its initiation from December28the 2013 to September 1st 2014,A non- probability (purposive) sample of 50 adults patients are attended cardiac surgery centers at Baghdad city and who have heart valves replacement. The data collection through development of questionnaire which is composed from three parts(socio demographic data, clinical information, functional performa
The city of Nishapur is one of the cities that had a prominent position and a clear impact on the flourishing of the scientific movement, and this position that it enjoyed was achieved because of the scholars who were incubating them. Who had a great role in the flourishing of scientific life through his scientific activity, as he worked as a teacher for thirty years in its regular school, in addition to his work in rhetoric, preaching and scientific circles, in addition to his many books in various sciences, as he did not specialize in one science only, but rather collected all the sciences of his time and excelled in them. He enriched the Arab and Islamic library with it.
The city of Nishapur is one of the cities that had a prominent position and a clear impact on the flourishing of the scientific movement, and this position that it enjoyed was achieved because of the scholars who were incubating them. Who had a great role in the flourishing of scientific life through his scientific activity, as he worked as a teacher for thirty years in its regular school, in addition to his work in rhetoric, preaching and scientific circles, in addition to his many books in various sciences, as he did not specialize in one science only, but rather collected all the sciences of his time and excelled in them. He enriched the Arab and Islamic library with it.
هدف البحث الى معرفة اثر استخدام استراتيجية (REAP ) في الدافعية القرائية في مادة الكيمياء لطلبة الصف الثاني المتوسط وتكونت عينة البحث من (62 ) طالباً من طلاب الصف الثاني المتوسط تم توزيعهم عشوائيا وبالتساوي الى مجموعتين تجريبية وضابطة . وتم مكافأة المجموعتين في المتغيرات : (العمر الزمني بالاشهر ، اختبار المعلومات السابق ، معدل درجات السنة السابقة في مادة الكيمياء ، اختبار الذكاء ، مقياس الدافعية القرائية) ، وتم تط
... Show MoreThis research aims to examine the relationship between learning organization and behavior of work teams. The variable of the learning organization took four dimensions depending on the study (sudhartna & Li, 2004): Common cultural values , communication, knowledge transfer and the characteristics of workers. The behavior of teams was identified on the basis of realizing of the respondents of their organization to work as a team where the research relied concepts applied in the study (Hakim , 2005) , and chose to research the case of a service organization for the study and relied on four dimensions of coordination , cooperation , sharing of information , the performance of the team, and was a curriculum approach and des
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