The aim of this paper is to determine the effect of nostalgia marketing on consumers’ purchase intention and demographic factors. Nostalgia marketing is one of the marketing ideas that some organizations use it to attract customers by evoking memories or heritage in their minds. This method would affect the emotions and feelings of people, which may raise their desire to buy. The questionnaire was used as a tool for data collection, and it was distributed to a random sample of 512 individuals. A sample is a group of individuals who have seen small sculptures displayed in shops inside Babylon Mall in Baghdad. The small sculptures show the life of Baghdadis in the fifties and sixties of the last century. Statistical software was used for

تعد ضغوط التعلم من المتغيرات المهمة في العملية التعليمية، وهي من أكثر المشكلات شيوعاً بين الطلبة في الجامعات والمراحل التعليمية الأخرى، وترتكز ضغوط التعلم على فكرة شعور الطلبة بالضغط أثناء الدراسة، وشعورهم بالتعب من الدراسة، ونفورهم وخوفهم وجمودهم عن إنجاز المهام الموكلة إليهم، وكلما طالت مدة التعرض لضغوط التعلم دون محاولة مواجهة أسبابها، كلما ظهرت تغيرات أكثر في الحالة النفسية والفسيولوجية للشخص. وقد جا

The social support is considered one of the most important constituents of
society and the one which can ensure its unity.
The resources of social support are different accordind to the variety and
the multiplication of the net – work of the social relationships that are
established among the individuals. The importance of this variable is evident
in the emolional adaptation and the mental health as well as its role in mitigating of the illness threating and in accelerating the recovery. social support can enhance the individuals ability to tolerate and face the emotional
and physical problems in the time of cris and stressful life conditions.
The most important results are shown as follows :
1- It was

According to Bowens Family systems theory self – differentiation defiance as a
construct that consists of two interrelated abilities : the first is an intrapsychic
ability to distinguish between the thoughts and feelings , and an inter personal
ability to maintain connections with others while achieving an autonomous self .
The present research concerned in testing the hypothesis of marital similarity
(people married persons with the same level of self – differentiation).
The present research aimed to:
1. Measures self – differentiation of university officers .
2. Measures self - differentiation of sample husbands' .
3. Measures self - differentiation of sample wives .
4. Acquaint to the relation betwe

مشكلة البحث واهميته

يعد الامن النفسي من الحاجات الاساسية اللازمة للنمو النفسي السليم لكل فرد، واذا ما اشبعها الانسان تهيأ لاشباع حاجاته النفسية والاجتماعية الاخرى. وتشتمل هذه الحاجة على تجنب الالم والتحرر من الخوف اياً كان مصدره والشعور بالطمأنينة الاقتصادية والاجتماعية والجسمية والحصول على تقبل الاخرين ورضاهم، فضلاً عن تقبل الفرد لنفسه وقناعته ورضاه عنها.

ان الشعور ب

يستهدف البحث التعرف على اهمية التعلم باللعب لاطفال رياض الاطفال وانعكاساتها على تعديل سلوكهم، حيث ان اللعب هو دنيا الطفل المليئة بالمتعة والاستطلاع والاستكشاف، كما ان اللعب بالنسبة للاطفال يمثل لهم الحياة بكل ما فيها من معنى.

وفي الوقت نفسه اللعب هو وسيلة من وسائل الضبط والتوجيه للتعامل مع سلوك الاطفال، فمن خلال اللعب نستكشف النبوغ والتفوق منذ وقت مبكر، حيث ان التعلم باللعب يمثل حاجة حيو

The research aims to measure short-term memory capacity for the kindergarten children, the researcher has prepared measure short-term memory capacity test for (4-6  years) Consists of two parts, Auditory memory, consisting of (4) items And visual memory, consisting of (5) items. Selected sample (340) children from for the kindergarten children.

     To verify the skills validity adopted the skills, Researcher used indicators which are logical  validity , Through the items  experts' examining logically. and construction validity through som of the indicators which are the discriminatory power of the items.    In order to prospect the constancy the research

Sarcasm is conceders one patterns of undesirable communication, which causes social problems in humans relationships because of the contradictory verbal and nonverbal expressions is known sarcasm may defined , statements with intent to belittle others in different situations, dealing with the individual deliberately, to diminish the will or overwhelmed by the recipe stupid, which generate a reaction when a person listener, raising the intentions of ridicule and undermine it, and this may happen is different from the irony interest increased in sarcasm since the development of scientists "Watzlawick '" and Bevin "Jackson's" in 1967 theory interactive and considered the sarcasm one interaction patterns in the social relationship, which use

The past few years have seen the development of the quantity and quality in the field of software, as it has become the word of electronic games of common terms used in the modern era.

And the effects of this software it is working on a low ability to exercise social activities and the ability to perform the duties and turn away from physical exercise level and lead to the neglect of the child to develop friendships and social relations as a result of his over-zealous in use for a long time .olhz a stated research to achieve Ahavh which are:

- Learn about social isolation among children Riyadh.

- Identify statistically sig

من الجدير بالذكر أن تدني المهارات الاجتماعية أو فقدها لدى الأطفال المعاقين عقلياً يؤدي إلى ظهور مشكلات سلوكية سلبية مما أدى بالباحثة التصدي إلى هذه المشكلة من خلال تحسين المهارات الاجتماعية للأطفال المعاقين عقلياً قد يسهم في زيادة تفاعلهم الاجتماعي سواء مع أقرانهم او مع العاديين وهو ما قد يعيقهم على اكتساب السلوك التكيفي لذا ارتأت الباحثة ان تعد برنامجاً تدريبياً لتنمية المهارات الاجتماعية لدى المعا