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Knowledge of marketing and its impact on the performance of the company for the distribution of oil products –an exploratory study of the views of asample in the general company for oil products distribution/ Distribution Authority, Baghdad
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This study seeks to address the impact of marketing knowledge dimensions (product, price, promotion, distribution) on the organizational performance in relation to a number of variables which are (efficiency, effectiveness, market share, customer satisfaction), and seeks to reveal the role of marketing knowledge in organizational performance.

In order to achieve the objective of the study the researcher has adopted a hypothetical model that reflects the logical relationships between the variables of the study. In order to reveal the nature of these relationships, several hypotheses have been presented as tentative solutions and this study seeks to verify the validity of these hypotheses.

For the purpose of application of this study practically on the ground and in order to test its hypotheses Iraq Oil Products Distribution Company has been selected as the study sample and Baghdad Distribution Commission has been used for the questionnaire tool in the collection of data from the field.

The size of the sample included in this study is (53) members of the senior management of the company and the SPSS statistical program has been used for the purpose of conducting statistical processing, and the study have arrived at a number of very important conclusions: -

1-The adoption of marketing of knowledge by the surveyed organization contributes to enhancing the effectiveness of its strategy.

2-The results showed an effective correlation of marketing knowledge in organizational performance and this confirms that the organization of the study sample has sought to achieve excellence in the performance by means of its technical and marketing staff which is able to achieve the desired level of performance.

 

The Most Prominent Recommendations: -

1- Recognizing the importance of specialization in the field of business, it would be wrong to find many of those responsible for marketing activity holding degrees in such fields as engineering or other disciplines, because there are differences between the field of engineering and the field of marketing so the organization officials should employ people with experience and degree in marketing or make for the lack of marketing knowledge through participating in marketing training courses to improve their performance.

2- Calling on the surveyed company to spread the concept of marketing knowledge among decision makers through conferences, seminars and training programs which aimed at raising awareness of the role played by this knowledge in the process of making strategic effective decisions by the organization, which will be reflected in this knowledge on organizational performance.

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Publication Date
Wed Jan 01 2025
Journal Name
Journal Of Nanostructures
Association Between Silver Nanoparticle Dose and Brain or Renal NF-κB Gene Expression
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Several studies have claimed that AgNPs’ safety is not completely verified. The current work studied the CNS and renal genetic abnormalities (as manifested by modifications in NF-κB transcription) in mice treated with diverse AgNP concentrations. The findings revealed that as the amount of AgNPs was elevated, NF-κB production increased considerably.

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Publication Date
Mon Jun 01 2026
Journal Name
Statistics, Optimization & Information Computing
Predicting Public Budget Surplus and Deficit Using a Hybrid 1D-CNN–LSTM Model
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The fiscal position of governments in rentier economies depends heavily on oil revenues. The relationship between oil prices and the budget surplus or deficit is often nonlinear and characterized by complex temporal dependencies, which may limit the predictive capability of conventional econometric models. Accordingly, this study aims to forecast the Iraqi budget surplus and deficit and compare the predictive performance of the ARDL, NARDL, LSTM, 1D-CNN, and hybrid 1D-CNN-LSTM models using oil prices as the primary predictive variable. The hybrid model integrates the feature-extraction capability of One-Dimensional Convolutional Neural Networks (1D-CNN) with the ability of Long Short-Term Memory (LSTM) networks to capture long-term

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Publication Date
Mon Mar 09 2026
Journal Name
Journal Of Asian Architecture And Building Engineering
Visual storytelling and place-based learning: a generative approach to architectural cultural awareness
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In architectural learning, it is difficult to stimulate cultural awareness through the traditional education approaches, which results in historic places being neglected as knowledge sources. This research explores the premise that sketch-based visual storytelling may act as a generative approach to connect cognition, emotion, and behavior in historical contexts. The study adopts a qualitative methodology to explore a learning experience comprising two phases: the first is a formal educational setting, and the second is a historical and cultural context, aiming to investigate the role of sketch-based storytelling in enhancing cultural awareness. MAXQDA was employed to code the students’ storyboards on three levels of cultural awareness, m

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Publication Date
Fri Aug 12 2022
Journal Name
Future Internet
Improved DDoS Detection Utilizing Deep Neural Networks and Feedforward Neural Networks as Autoencoder
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Software-defined networking (SDN) is an innovative network paradigm, offering substantial control of network operation through a network’s architecture. SDN is an ideal platform for implementing projects involving distributed applications, security solutions, and decentralized network administration in a multitenant data center environment due to its programmability. As its usage rapidly expands, network security threats are becoming more frequent, leading SDN security to be of significant concern. Machine-learning (ML) techniques for intrusion detection of DDoS attacks in SDN networks utilize standard datasets and fail to cover all classification aspects, resulting in under-coverage of attack diversity. This paper proposes a hybr

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Publication Date
Tue Aug 01 2023
Journal Name
International Journal Of Online And Biomedical Engineering (ijoe)
End-to-End Speaker Profiling Using 1D CNN Architectures and Filter Bank Initialization
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The automatic estimation of speaker characteristics, such as height, age, and gender, has various applications in forensics, surveillance, customer service, and many human-robot interaction applications. These applications are often required to produce a response promptly. This work proposes a novel approach to speaker profiling by combining filter bank initializations, such as continuous wavelets and gammatone filter banks, with one-dimensional (1D) convolutional neural networks (CNN) and residual blocks. The proposed end-to-end model goes from the raw waveform to an estimated height, age, and gender of the speaker by learning speaker representation directly from the audio signal without relying on handcrafted and pre-computed acou

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Publication Date
Fri May 01 2026
Journal Name
Retos
Using artificial neural networks to assign soccer players by physical and motor abilities
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Introduction: The introduction of analytics tools in sports indicates that artificial neural networks can be one of the intelligent approaches to process complex data and identify patterns that help players move according to their most suitable positions. Objective: The purpose of this research is to investigate the possibility of using artificial neural networks to determine the physical and motor abilities of football players and determine their suitable playing positions based on exact quantitative indicators. Method: The study sample consists of 45 youth players aged (15–16) years from the Espanyol Football Academy in Baghdad. The results are analyzed using a multilayer perceptron (MLP) artificial neural network model to ident

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Publication Date
Wed Jul 02 2025
Journal Name
Advances In Nonlinear Variational Inequalities
Suggesting Approximation and Exact Algorithms to Solve New Tri-Criteria Machine Scheduling Problems
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This study presents the multi criteria single-machine model. The machine scheduling problem (MSP) for ntasks on a single machine involves minimizing a function of three criteria: total completion time (C_j),maximum earliest (E_max), and tardiness (〖ΣT〗_j), This is an NP-hard issue. Within this work's theoretical section, we present the mathematical formulation of The presented topic thenhighlights the usefulness of the dominance rule (DR), which may be used to develop effective solutions. Whilein the practical part, one of the important exact methods; The proposed MSP tricriteria are solved by applyingthe Branch and Bound (BAB) method, which finds a set of efficient solutions for 1//F(ΣC_j ,ΣT_j ,E_max) upto n=100 jobs. The BAB appro

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Publication Date
Wed Jan 01 2025
Journal Name
Transactions Of The Chinese Society Of Agricultural Machinery
Evaluating Tillage Quality under Varying Speed and Depth Using YOLOv7-Based Image Analysis
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Soil tillage is a critical agricultural practice that creates favorable conditions for seedbed preparation and plant growth. This study presents an innovative application of artificial intelligence (AI) in agriculture by employing the YOLOv7 algorithm to classify and assess post-tillage soil surface conditions, a domain underexplored in current research. The integration of mechanical operation parameters with AI-based image classification enables optimization of tillage quality and mitigation of soil compaction, highlighting the novelty of this approach. The study aims to improve the efficiency of moldboard plow operations by examining the effects of tillage speed and depth on soil clod distribution, fuel consumption, and power requ

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Publication Date
Mon Nov 24 2025
Journal Name
2025 13th International Conference On Control, Mechatronics And Automation (iccma)
Modeling Twisting and Coiling Actuators with Regression-Based Learning: Application to Neck Rehabilitation
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Twisting and coiling actuators (TCAs) are lightweight artificial muscles that can produce large linear contractions while lifting heavy loads with low power. A TCA consists of two or more strings connected to a rotational motor and a load. When activated, the strings twist and coil, causing contraction. This study presents a data-driven framework for modeling TCA behavior using experimental data. Polynomial regression, Support Vector Regression (SVR), and symbolic regression were applied using the motor angle and payload weight as inputs. The models were evaluated under various loads and implemented in a neck-rehabilitation prototype. SVR showed the highest accuracy (RMSE: 6.17 mm upward, 4.98 mm downward); however, it lacks a closed-form e

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Publication Date
Sun Oct 01 2006
Journal Name
Journal Of Educational And Psychological Researches
الصعوبات التي تواجـه طلبة أقســـــام طرائق تدريس القرآن الكريم والتربية الإســــلامية في مادة طرائق التدريس من وجهة نظرهم
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- مشكلة البحث

تشغل مادة طرائق التدريس مكانة متميزة في عملية التعليم والتعلم لما لها من دور كبير وفاعل في إيصال المادة العلمية إلى الطالب بنجاح .

وقد عزى بعض الباحثين التأخر الذي رافق طرائق تدريس التربية الإسلامية إلى ضعف إعداد المدرسين وتأهيلهم التربوي ولا سيما أن عدد غير قليل منهم من كليات غير تربوية فهم خريجو كليات العلوم الإسلامية والجامعة الإسلامية والإدارة والاقتصاد

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