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Knowledge of marketing and its impact on the performance of the company for the distribution of oil products –an exploratory study of the views of asample in the general company for oil products distribution/ Distribution Authority, Baghdad
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This study seeks to address the impact of marketing knowledge dimensions (product, price, promotion, distribution) on the organizational performance in relation to a number of variables which are (efficiency, effectiveness, market share, customer satisfaction), and seeks to reveal the role of marketing knowledge in organizational performance.

In order to achieve the objective of the study the researcher has adopted a hypothetical model that reflects the logical relationships between the variables of the study. In order to reveal the nature of these relationships, several hypotheses have been presented as tentative solutions and this study seeks to verify the validity of these hypotheses.

For the purpose of application of this study practically on the ground and in order to test its hypotheses Iraq Oil Products Distribution Company has been selected as the study sample and Baghdad Distribution Commission has been used for the questionnaire tool in the collection of data from the field.

The size of the sample included in this study is (53) members of the senior management of the company and the SPSS statistical program has been used for the purpose of conducting statistical processing, and the study have arrived at a number of very important conclusions: -

1-The adoption of marketing of knowledge by the surveyed organization contributes to enhancing the effectiveness of its strategy.

2-The results showed an effective correlation of marketing knowledge in organizational performance and this confirms that the organization of the study sample has sought to achieve excellence in the performance by means of its technical and marketing staff which is able to achieve the desired level of performance.

 

The Most Prominent Recommendations: -

1- Recognizing the importance of specialization in the field of business, it would be wrong to find many of those responsible for marketing activity holding degrees in such fields as engineering or other disciplines, because there are differences between the field of engineering and the field of marketing so the organization officials should employ people with experience and degree in marketing or make for the lack of marketing knowledge through participating in marketing training courses to improve their performance.

2- Calling on the surveyed company to spread the concept of marketing knowledge among decision makers through conferences, seminars and training programs which aimed at raising awareness of the role played by this knowledge in the process of making strategic effective decisions by the organization, which will be reflected in this knowledge on organizational performance.

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Publication Date
Thu Sep 01 2022
Journal Name
Beiruit:kans Publishing House
Sufi Commentary: Formative and Later Periods
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Publication Date
Thu Sep 13 2018
Journal Name
Baghdad Science Journal
St-Polyform Modules and Related Concepts
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In this paper, we introduce a new concept named St-polyform modules, and show that the class of St-polyform modules is contained properly in the well-known classes; polyform, strongly essentially quasi-Dedekind and ?-nonsingular modules. Various properties of such modules are obtained. Another characterization of St-polyform module is given. An existence of St-polyform submodules in certain class of modules is considered. The relationships of St-polyform with some related concepts are investigated. Furthermore, we introduce other new classes which are; St-semisimple and ?-non St-singular modules, and we verify that the class of St-polyform modules lies between them.

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Publication Date
Fri Jun 01 2018
Journal Name
Alustath Journal For Human And Social Sciences
Digital Research Repositories and Iraqi Universities
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The presence of research Repositories in the intellectual production of universities and their availability through their websites or through their scientific institutions is one of the criteria for evaluating these universities in the international classifications of the best universities, in addition to preserving the intellectual output of these universities for a long time and safely and preserving the property rights of researchers. And made them available through their websites. The purpose of this research is to identify the concept of digital content and research repositories and its origin, and to indicate the importance of its existence through the websites of universities and their types, and to identify the research repositories

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Publication Date
Tue May 07 2024
Journal Name
Aip Conference Proceedings
Filter bases and nano perfect mappings
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Abstract. In this work, some new concepts were introduced and the relationship between them was studied. These concepts are filter directed-toward, nano-closure-directed-toward and nano-closure-converge to point, and some theories and results about these concepts were presented. A definition almost-nano-converges for set, almost-nano-cluster-point, and definition of quasi-nano-Hausdorff-closed and was also called nano-Hausdorff-closed relative, were also presented several theories related to these definitions were presented and the relationship between them was studied . We also provided other generalizations, including nano closure continuous mappings and it was also called as nano-weaklycontinuous- mappings, as well as providing a definit

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Publication Date
Tue Jun 24 2008
Journal Name
Journal Of College Of Education For Women
Class Logic: Sense and sense relations
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The paper delves into the semantic field to establish sense as an important category within the domain of conceptual or cognitive meaning. Varioussense-relationships that hold between lexical items are linguistically explored. Thesystem of these relationships, asthe paper shows, categoricallyreveals itself in terms of synonymy, antonymy,homonomy, hyponymy, polysemy and colour terms,inthis paper.Despite some overlapping, eachof these items announces its distinctive feature. Thepaper ends with a conclusion that reveals the merits ofalinguistic treatment of these refined semantic aspects.

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Publication Date
Thu Oct 01 2009
Journal Name
Journal Of The College Of Languages (jcl)
Lexical Bundles: Identification and Distinguishing Features
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It is not often  easy to identify a certain group of words as a lexical bundle, since the same set of words can be, in different situations, recognized as idiom,  a collocation, a lexical phrase or a lexical bundle. That is, there are many cases where the overlap among the four types is plausible. Thus, it is important to extract the most identifiable and distinguishable characteristics with which a certain group of words, under certain conditions, can be recognized as a lexical bundle, and this is the task of this paper.

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Publication Date
Sun Jun 01 2014
Journal Name
Baghdad Science Journal
Liquid crystalline dendrimer: Sythesis and Chracterization
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A new family of nematic liquid crystal dendrimers derived from 3,5-dihydroxybenzoic acid were synthesized. The synthesis of the dendrimers compounds shows the influence of the dendritic core on the mesomorphic properties. The liquid crystalline properties were studied by polarizing optical microscopy (POM) equipped with a hot stage, the structures of the synthesized compounds characterized using FTIR and 1HNMR spectroscopy.

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Publication Date
Mon Feb 14 2022
Journal Name
Journal Of Educational And Psychological Researches
E-Learning (Benefits and management systems)
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E-learning seeks to create an interactive learning environment between the teacher and the learner through electronic media conveying in more than one direction, regardless of how the environment and its variables are identified. It also develops skills necessary to deal with technology in order to be able to take into account the individual differences between them and helps e-learning teacher and learner to achieve the goals set in advance and identify educational objectives in a clear manner. The research aims to identify e-learning in its benefits and management systems. It has three sections dealt with in the current research. Chapter II concentrates on the research Methodology, which consisted of three sections: The first s

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Publication Date
Sun Dec 30 2012
Journal Name
Al-kindy College Medical Journal
Comparison Between Different DNA and Conventional
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Background: The discriminative power of the classical WHO parameters in relation to male fertility is quite low, because they only address few aspects of sperm quality and function. This has led investigators to focus their attention on the male gamete and in particular its genome.Objective: To explore which of the sperm DNA damage parameters measured by comet assay are more reliable, and their relations with the standard semen parameters.Methods: Study was done on 40 infertile men selected from couples attending the Institute of Embryo Reasearch and Infertility Treatment at Al-Kadhimiya City/ Baghdad in the period between February 2009 and May 2009, with a history of infertility of ≥1 years; and 15 healthy volunteers of proven fertili

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Publication Date
Fri Apr 01 2016
Journal Name
Iosr Journal Of Computer Engineering
Lossless and Lossy Polynomial Image Compression
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