The paper is concerned with a linguistic analysis of the blurbs, used in advertising English and Arabic novels. A blurb is an advertising persuasive text, written on the back cover of a book. Blurbs of selected novels are chosen as representative examples. The selected blurbs belong to two languages, Arabic and English. The paper aims at studying the linguistic features that are characteristic of blurbs as advertising texts and making a sort of comparison between English blurbs and Arabic ones. A linguistic analysis on four levels is presented. Blurbs are tackled from the point of view of four linguistic disciplines that are phonology, syntax, semantics and discourse analysis. A reference is made to the linguistic features of the register of advertising, in general, not only blurbs for the sake of comparison. The paper reaches the following conclusions: blurbs of novels are classified as advertising texts, as they adhere to the linguistic strategies of persuasion; blurbs' abundant use of superlative constructions and long sentences but rare use of colloquial vocabulary items are points which differentiate blurbs from other advertising texts; and English and Arabic blurbs use the same persuasive strategies, like use of complimentary words, meaning manipulation, repetition … etc.
The impact of religion in the character of the King Amenmhet I
1991-1961B.C.
This research try to show the influence of the religion in the character of King Amenmhet I , he entered the names of the gods in the installation of his names, because he aimed to the trust of fellows and to get the loyalty centers of worship, and deliberately enter the name of the god Amun in the composition of his name and make him the first god of the state, which covered all the gods of Egypt, after the merge with each other, such as the gods Re became the god Amun - Re or after he inherited the functions of some of the other recipes such as what happened with the god Min
Sufi architecture (gorges, bands, and zawiyas) played an important
role in the development of Islamic civilization, especially since these
buildings are used as centers of religious education and Sufism, where
people are taught the basic principles of Islam, the biography of the
Prophet, and Sufism.
استهدفت هذه الدراسة تحليل واقع الاقتصاد العراقي على خلفية تحليل القدرة التنافسية بما يفضي الى وضع ملامح عامة لإستراتيجية بناء للقدرة التنافسية الوطنية للنهوض بالواقع الاقتصادي. وقد افترضت الدراسة ان الاقتصاد العراقي يعاني من اخفاقات شديدة في الاداء لا تتصل بطبيعته ولاتعتبر سمة اصيلة من سماته بل هي ظرفية وطارئة رغم وجودها منذ عقود.
ان حالة الوهن المرافق للفعاليات الاقتصادية تتصل بغيا
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The Studying of historian aspects in Al-Hadieth books , such as " Al-Musnad Book " subjected to Al-Imam Abi Yalaa Al-mousily" ,has great importance in the field of Islamic history , in which Al- Al-Imam Abi Yalaa Al-mousily has presented valued information that have significant impact on the understanding of history, Have a significant impact on the understanding of Islamic history
The study aimed at detecting the extent of the practice of students Almtbakan skills crisis to teach in geographical sections of the Colleges of Education Baghdad University. The current research was limited to students in the fourth stage geographical divisions in the Faculties of Education for Girls and Ibn Rushd / Baghdad University for the academic year 2013-2014.
The View Finder methodology of the study and procedures, explaining the method used to obtain the data and information to achieve the goal of the search, and used the questionnaire and the way to achieve the goal of the research, as it was prepared based on the views of the exploratory and literature and previous studies and the experience o
... Show MoreThis study deals with it the era of Taher Bin Al Hussein for his son Abdullah when preside Diyarbakir and Rabia in succession of ALMa`amoon Abbasi in the political and historical dimensions
The current study deals with the Islamic Arab of Mongolian invasion in the Island of Euphrates. We have exposed conditions of Levant before the Mongolian invasion and that includes situations of princess of Levant and their caliphates , they have been unaware the danger surrounding them and their country. It has also included the Islamic Arabic threat through the integration of Islamic Arabic cities residents in Levant to confront
تعد الجامعات من أهم المؤسسات المجتمعية التي تؤثر وتتأثر بالجو الاجتماعي المحيط بها، فهي من صنع المجتمع من ناحية، ومن ناحية أخرى هي أداته في صنع قياداته السياسية، الفكرية، الفنية، والمهنية، ومن هنا كان لكل جامعة رسالتها التي تتولى تحقيقها، فالجامعة في القرن العشرين تختلف رسالتها وغايتها عن الجامعة في القرن الحادي والعشرين. ولكي تقوم الجامعة بدور أفضل في خدمة المجتمع وتحمل المسؤولية المجتمعية فلابد لها من وض
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