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The Image of Women in Arab Media Advertisements: معجب بن عثمان الزهراني
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Advertisements containing images of women represent one of the most controversial topics of the advertising industry and has an impact on people and trends. This study aims to determine the typical mental image of women purveyed through visual advertising in the Arab media. It also aims to find out whether these advertisements portray women positively or negatively, in addition to investigating the reasons for the recent negative portrayal of women in commercials. The study adopted a descriptive-analytical approach to achieve these objectives. The results indicate that advertising designs that carry images of women displayed in the Arab media create strong mental images. Repetition reinforces these images, and they emphasize the concept of women as sex objects. This concept of women as sex objects causes dissatisfaction as it is not a true reflection of women in society. The results also confirmed that women appear negatively in advertisements. The most important reasons the advertisements appeared to depict women negatively are an obsession with material gain and the presentation of women as having a low level of awareness and understanding.

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Publication Date
Fri Jul 01 2022
Journal Name
Humanitarian And Natural Sciences Journal
الـوزير محمد بن علي بن خلف ابو غالب الملقب بـ ( فـــخـر الــمـلك ) ( ت 407 هـ - 1016 م ) دراسة تأريخية
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ــد ً الوزيرالـــوزيــرمحمد بن علي بن خلف ابو غالب الملقب بـ (فـــخـر الــمـلك )(407هـ-1016م)من الشخصيات المهمة،ية البويهية ، المثيراء الامارواعظم وزرالجدل ، وهذا ما سنوضحهفي البحث .ي كون والده ِ كان صيرفيا ً فلادة ونشأة الوزير فخر الملك في بيئة عنيت بالجانب الأدارأسهمت وٌي ديوان مدينة واسط ، أثرِاتهفي صقل قدرالإالع ِ دارية ، فضلا ً عن صفاتهقلية ،ة البويهية علىاء الأماروالشخصية التي جعلته ُ يكون رمز وزرلكل ةارال

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Publication Date
Fri Feb 08 2019
Journal Name
Journal Of The College Of Education For Women
العوامل المؤثرة في تخفیف الأعباء المنزلیة لدى المرأة العراقیة العاملة
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In the past, an absolute authority was held by the father and his decisions were imposed
and obeyed strictly without discussion. Later, many economical changes took place and
affected all of the family members dramatically creating a whole new concept of authority
in the family, a one that is based upon sound leadership, mutual understanding and
consultation among family members.
Women carried responsibility of doing all domestic jobs and served family members,
however, when she went to work outside her house, these loads began disturbing and
exhausting her. Therefore, man started to participate in assisting his wife. In addition,
industrial advances contributed in making these jobs easier than before.
This has

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Publication Date
Thu Jan 01 2015
Journal Name
الاستاذ
شعر المرأة في الأغاني لأبي فرج الأصفهاني(العصر العباسي أنموذجًا)
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Publication Date
Mon Jun 01 2026
Journal Name
اكليل للدراسات الانسانية
جهود المرأة في مجال الاغاثة والتنمية " منظمة الصحة العالمية انموذجا"
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يُسلط البحث الضوء على الدور الجيواستراتيجي للمرأة في مجالي الإغاثة والتنمية ضمن نظام الحوكمة الصحية الدولية، متخذاً من منظمة الصحة العالمية (WHO) أنموذجاً تحليلياً لتقييم فاعلية العمل الإنساني. تنطلق الدراسة من إشكالية "المفارقة الهيكلية"؛ ففي حين تُشكل المرأة (70%) من القوى العاملة وتمثل فاعلاً محورياً وعنصراً حاسماً لامتصاص الصدمات ومنع تفكك النظم المجتمعية في بؤر الأزمات المعقدة (كما أثبتت النماذج في غزة، ا

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Publication Date
Sat Sep 26 2026
Journal Name
Al–bahith Al–a'alami
Tweets of Iraqi Political Leaders Regarding The Movement to Form The Governmet Through Twitter (From 3rd Septemper 2018 To 3rd Septemper 2019)
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This research analyses the tweets of Iraqi politicians (leaders) that took place simultaneously with the formation of the Iraqi government after the elections in 2018. The formation of the Iraqi government was considered one of the most critical issues that emerged in the political process to which the Iraqi media as well as social networking sites paid considerable attention. In this regard, Iraqi political leaders have published many tweets concerning the formation of the government, some of them have caused great controversy in the political climate. As Twitter is one of the most digital platforms that have been widely used on the global scale in recent years, politicians have employed it to publish their opinions, ideas, and to excha

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Publication Date
Mon Jan 01 2007
Journal Name
Journal Of Educational And Psychological Researches
قياس تاثير وسائل اتصال العولمة على العلاقات الانسانية لدى طلبة جامعة بغداد
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يعد مفهوم العولمة ظاهرة عالمية كونها نزعة طاغية في الوقت الحالي منسوبة الى العالم ، ولم تدخل بعد قوائم المفردات في القواميس السياسية والاقتصادية . (الأسدي ،2004-ص88).وأن العولمة  " Globlization أخذت مدلولان ، الاول يدل على الانفتاح وحرية التفكير ومتابعة الاكتشافات في مختلف المجالات والابتعاد عن الرتابة والروتين . اما الثاني فيدل على سطحية التفكير وحب التغيير لأجل التغيير ونبذ الماض

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Publication Date
Sun Jun 22 2025
Journal Name
University Of Baghdad
Role of Osteopontin Gene Polymorphism and Certain Types of Interleukins in Pathophysiology of Osteoporosis in Iraqi postmenopausal Women
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Osteoporosis (OP) is asymptomatic disease until the experience of falls or impacts that cause broken bones or fractures happened. Estrogen deficiency, abnormality in bone matrix components and interleukins expression can impact on bone homeostasis which gradually paved to osteoclastogenesis over activation leading to bone loss. A current case-control study was designed to explain the alteration in certain biochemicals, bone matrix components, immunological and molecular parameters that which accompanied with OP in the postmenopausal women. The period of study's investigation was from December 2022 to July 2023. All participants provided written informed consent, and the study was approved by Department of Biology, College of Science, U

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Publication Date
Thu Jun 28 2012
Journal Name
Journal Of Physical Education
The Study of the Motor coincidence and sensitive- Kinetic Perception and its Relation them with Artistic Performance Level in Gymnastics Skills for Women
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The aim of this study was Identifying the relation of coordination and kinesthetic perception with artistic performance level in gymnastics skills for students in second class from the college of physical education/ university of Baghdad/ Al - jadreia .The searchers have been used the descriptive method in scanning style .The subject of this search has been taken (45) female - student in second class from the college of physical education/ university of Baghdad . The searchers have reached into specific conclusions concerning with statistic analysis about immoral joint relation between sensitive- kinetic coincidence and realization and with Artistic Performance Level in Gymnastics Skills for Women for second class .The an important recommen

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Publication Date
Sun Dec 06 2015
Journal Name
Baghdad Science Journal
Evaluating molecular study of the association of Glutathione S – Transferase GST (T1 , M1) genetic polymorphism in Iraqi Arab Femals with Type 2 Diabetes Mellitus and Coronary Artery Disease
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Coronary artery disease (CAD) is a major health concern and leading of death in individuals with type 2 diabetes mellitus (T2DM). Glutathione S – Transferase(GST) are known for their broad range of detoxification and in the metabolism of xenobiotics . The role of functional variants of these genes in the development of various disorder is proven. We investigated the possible role of these variants in the development of CAD in T2DM patients. In this case – control study a total of 60 patients (T2DM = 30 ; T2DM – CAD = 30) and 30 controls were included. Serum lipid profiles were measured and DNA was extracted from the blood samples. Multiplex PCR for GSTT1/M1 (present / null) polymorphism, were performed for genotyping of study pa

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Publication Date
Sat Mar 13 2021
Journal Name
Al-nahrain Journal Of Science
Hiding Multi Short Audio Signals in Color Image by using Fast Fourier Transform
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Many purposes require communicating audio files between the users using different applications of social media. The security level of these applications is limited; at the same time many audio files are secured and must be accessed by authorized persons only, while, most present works attempt to hide single audio file in certain cover media. In this paper, a new approach of hiding three audio signals with unequal sizes in single color digital image has been proposed using the frequencies transform of this image. In the proposed approach, the Fast Fourier Transform was adopted where each audio signal is embedded in specific region with high frequencies in the frequency spectrum of the cover image to sa

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