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Skills of Media Marketing of the Public Relations Staff: (University of Baghdad as a Model)
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Departments and offices of public relations and media in any institution or company is the most important departments that reflect the results of their work negatively or positively on their reputation. This goes beyond the trust and credibility that its internal and external audiences will give it. Where such matter requires the staff, working in these departments and offices, to have communication skills that qualify them to do the role of marketing the communication message. Yet, the communication skills of public relations and media staff vary from person to person depending on the communication position. This skill has two criteria: Achieving the communication goal and the speed in achieving it as a number of skills control some factors:

Theoretical and innate preparations represented by the total personal, psychological, social and mental qualities acquired by the individual genetically and self-perception and mental abilities.

An individual who is characterized by social intelligence and good linguistic ability can achieve successful communication with the institution's internal and external audience.

Hence, this research sheds light on the skills of media marketing for public relations staff. The researcher selected the Department of Media and Public Relations at the University of Baghdad as a model to survey the level of communication skills in marketing the media message when working in this theoretical field.

The research consists of the methodological framework in terms of identifying and formulating the research problem; and the objective that this study aims to reach; as well as the two-part descriptive and analytical survey method adopted in this study.

The researcher designed the questionnaire as a major tool for collecting information and data in order to achieve the objectives of the research to identify the level and types of media marketing skills possessed by public relations workers at the University of Baghdad.

Whereas, the theoretical framework dealt with the first topic in the concept of communication and marketing skills, while the second section took care of the skills of media marketing.

The field study included two axes: the first data of the respondents representing their characteristics in terms of sex, age, academic achievement, specialization and social status. The second investigates questions related to media marketing skills. Public relations staff resort to the media marketing of university messages, and the research has produced a number of important results.

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Publication Date
Sat Jun 28 2003
Journal Name
رسالة ماجستير
الاعياد في الاديان السماوية
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جاء تقسيم البحث على ثلاثة مباحث رئيسة يسبقها تمهيد وتعقبها خاتمة ، وتناول المبحث الواحد مطالب متسلسلة بالأرقام ، ثم قائمة بمصادر البحث ومراجعه. تناول التمهيد نظرة تاريخية للأعيان عند الأقوام ، ولاسيما عند العرب في الجاهلية، وتعريف المصطلحات التي تشكل عنوان البحث تناول المبحث الأول ، وعنوانه (الأعيان في الديانة اليهودية) ، عدد تلك الأعياد، شرح الأسباب الموجبة لكل عيد ، وتاريخ الاحتفال به وأسلوبه؛ وغير ذلك مم

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Publication Date
Mon Feb 04 2019
Journal Name
Journal Of The College Of Education For Women
Ethics in historical times
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To learn about the importance of ethics in different historical eras have to be identified first on the roots of this concept and return to the origins of language and the statement connotations Home as a morality single won Position good in the literature of the Arabic language , and beliefs of the monotheistic religions that see the majority it had on moral grounds .
The name of the morality of the natural qualities of a human being , or the name of human nature itself , and morality , plural ( created) is the name of the inner configuration of this man , but Valkhalq put against the word of creation - which is the name of this human form evolving .
In the opinion of other references that word ( ethics ) but they are collecting f

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Publication Date
Thu Nov 29 2018
Journal Name
Arab Science Heritage Journal
الفرد في الاقتصاد الإسلامي
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The theme of the individual in Islamic Economics is one of the important topics to demonstrate an established fact , that the Islamic economy may discriminate in granting individual full rights , which guarantees a safe living reassuring

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Publication Date
Thu Feb 07 2019
Journal Name
Journal Of The College Of Education For Women
الأعراب في العصر الاموي
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The islamic caliphate was against the Aarab who became Muslims and
stayed in their desert and their companies didn’t share with the Muslims to
spread Islam by Al-Jihad. The Quran attacked them in many verses except
the Aarab who accepted when the prophet called them for Al-Jihad.
The Aarab in the ummayad period were in three categories :
1. The aarab who lived in the desert ,the islamic society was very revenge
towards them. The caliphate did not gave them Al-Ataa so they were in
bad situation
2. Those who lived in the country side . they were very trouble to the
trade.
3. The third lived in the cities and worked in the trade, Dawawin and in the
administration.
The Aarab of cities some of them associ

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Publication Date
Sun Jul 07 2013
Journal Name
Journal Of Educational And Psychological Researches
المرأة في الشريعة الإسلامية
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         Elements of the study contribute to the direction and demonstrate scientific steps, in order to walk in the implementation procedures. The researcher is a sense of a social phenomenon is an important step and a motivation to study and uncover the causes and factored in order to reach substantive results. And to clarify what is involved in the importance of the study, as well as setting goals that aspire to achieve the study .                                        &nbs

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Publication Date
Mon Nov 12 2018
Journal Name
Arab Science Heritage Journal
الالسنية الألسنية في التراث
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It is not necessary to that any speakers can speak more than a language but the are coming from many origins to concern linguistics search that had  began with an introduction and explanation  to them that the language is still as words  dictionaries on it (a tool for the transfer of ideas). It is basically a tool of the movement. The meaning

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Publication Date
Thu Jul 01 2010
Journal Name
Political Sciences Journal
في حكومة الشراكة الوطنية
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في حكومة الشراكة الوطنية

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Publication Date
Sun Dec 23 2018
Journal Name
Arab Science Heritage Journal
فلسفة العقوبة في الإسلام
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The philosophy of punishment in Islam-oriented values and moral, educational and deterrent punishment is not marked by repressive means of punishment for her contemporary was not very objective but a means to an end and a means of reform is the individual and society.

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Publication Date
Wed Mar 11 2026
Journal Name
Journal Of The College Of Languages
الاحتجاج في الادب العبري
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Publication Date
Sun Jul 01 2018
Journal Name
Journal Of Educational And Psychological Researches
Equality in Islamic Thought
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The concept of equality in Islamic thought emanates from the unity of human entity that does not breach the concept of equality in itself and it should take differentiation among people as means for development and growth not as excuse for injustice and discrimination. Islamic thought has left all the prevailing norms of differentiation such as (weakness and strength, economic and social position, gender, color, and social class). Islamic thought has underscored the quality of people of different race, race, color, and language which was not familiar in those civilizations before the emergence of Islam such as (Egyptian, Persian, roman civilization). It was common to divide people into different social classes. The aim of Islam is to kee

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