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METHODS OF MEASURING THE LEVEL OF COMMUNICATION EFFICIENCY IN NEWS HEADLINES: (Drawn from the doctoral thesis)
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Measuring the level of communicative competence in news headlines and the level of stylistic and semantic processing in its formulation requires creating a quantitative scale based on the bases on building the scales and their standards. As judging by scientific of journalism studies lies in the possibility of quantifying the journalistic knowledge, i.e. the ability of this knowledge to shift from qualitative language to its equivalent in the language of numbers.

News headlines and editorial processing are one of the journalistic knowledges that should be studied, analyzed stylistically and semantically; their conclusions drawn and expressed in numbers. Press knowledge is divided into two types:

First: Knowledges related to the means element means the newspaper, whether a newspaper or magazine.

Second: Knowledges related to the sender, message, receiver, echo or impact elements. The news headline measure to be developed depends on the division of these types of journalistic knowledge according to the elements of the communication process. It measures the efficiency of each of its components as follows:

  1. Stylistic and semantic measurement of the media message in the form of news headlines: It includes a set of mathematical equations that adopt the ratio and proportionality system developed by the researcher for the purpose of accomplishing the measurement of the effectiveness of the headlines published in newspapers and their level of communication efficiency. This measurement represents the press knowledge related to the element of the message.
  2. Measure the level of communication skills of press editors with regard to stylistic and semantic processing in formulating the news headlines using the test model prepared by the researcher for the purpose of completing this measurement of twenty questions and each question estimate five grades.

In this light, the degree of drafting skill of news editors is determined. And this measurement represents journalistic knowledge related to the sender's element. Communication skill is matched by craft and intelligence. It means upgrading the meanings positively, excitement and conciseness in order to reach balance with the form of the method used; and to provide meaning in harmony and rhythm.

Communication skills mean writing and speaking skills on the one hand; and reading and listening skills on the other hand, i.e. the ability of the writer or speaker as the sender or source to choose linguistic and non-linguistic symbols; as well as the ability of the recipient to convert the symbols received to meanings he/ she can understand and grasp. This process is called coding skills.

  1. Determining the preference of the formulas in the news headlines resulting from the treatment taken by the editor that achieve the means of attracting attention and interest of the reader using the semantic differentiation form prepared by the researcher to identify the preference of the formulations used in the headlines of the readers that attract their attention and interest in the news. This measurement represents journalistic knowledge related to the elements of the future and echo.
  2. Identifying the newspapers whose titles are subject to the study according to the research plan and objectives; measuring the efficiency of drafting the titles; and presenting and diagnosing the type of journalism school to which it belongs. This measurement represents journalistic knowledge related to the instrument element.

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Publication Date
Wed Jan 01 2014
Journal Name
Int. J. Adv. Res
Antibacterial activity of parsley and celery aqueous extract on the isolated bacteria from children UTI in Erbil city‏
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Publication Date
Wed Apr 02 2025
Journal Name
Retos
The effect of rehabilitation exercises accompanied by ultrasound waves in reducing pain and healing from carpal tunnel compression
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Objective: The current study aimed identifying the impact of rehabilitative exercises combined with ultrasonic waves on reducing pain in people with carpal tunnel compression and determining how these activities affect range of motion of the upper limb for those suffering from carpal tunnel compression. Research methodology: With pre- and post-tests, the researchers employed the experimental method in the form of two equal groups, the experimental and the control. The scientific community and sample are among the priorities that fall on the researcher, so The scientific community is determined by those suffering from carpal tunnel compression, numbering (14) patients. (12) Patients were approved and two were excluded from the resear

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Publication Date
Sun Jan 01 2023
Journal Name
Aip Conference Proceedings
New record of the genus Parapiophila Hendel, 1917 (Diptera, Piophilidae) from Kerbala city, Iraq, study in forensic entomology
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Publication Date
Thu Dec 01 2022
Journal Name
Baghdad Science Journal
Fabrication of Electrospun Nanofibers Membrane for Emulsified Oil Removal from Oily Wastewater
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The electrospun nanofibers membranes have gained considerable interest in water filtration applications. In this work, the fabrication and characterization of the electrospun polyacrylonitrile-based nonwoven nanofibers membrane are reported. Then, the membrane's performance and antifouling properties were evaluated in removing emulsified oil using a cross flow filtration system. The membranes were fabricated with different polyacrylonitrile (PAN) concentrations (8, 11, and 14 wt. %) in N, N-Dimethylformamide (DMF) solvent resulted in various average fiber sizes, porosity, contact angle, permeability, oil rejection, and antifouling properties. Analyses of surface morphology of the fabricated membranes before and after oil removal revealed

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Publication Date
Sun Dec 15 2019
Journal Name
مجلة الاداب
Unpublished Economic Texts From the old Babylonian period
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The cuneiform texts considered one of the most important resources which play an important role , wich help us to know how was the economic , politic and religious conditions , and everything related of the history of Mesopotamia , which contain many of information that enrich our knowldgement about Mesopotamia civilization , since using writing as away to documentation the science and human knowldgement . In this research we studied four cuneiform texts, which confiscated and keeped in the Iraq museum , all of these are economic texts , the content of three of them are loans, are take the numbers (IM.206972- IM.163718-IM.163808-), the fourth text is the text of income which take the number (IM.163182). therefore , We will talk about what l

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Publication Date
Sun Jan 27 2019
Journal Name
Journal Of Accounting And Financial Studies ( Jafs )
The application of the dimensions of TQM and its impact in enhancing the satisfaction of the taxpayers: Applied Study in the General Commission for Taxes
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The concept of TQM is based on one of the concepts that combine administrative and innovative methods. The aim of the research is to demonstrate the dimensions of TQM in enhancing the satisfaction of the taxpayers through a survey of a sample of officials in the General Authority for Taxation and 50 officials. In the collection of data and information, and the results were analyzed using the SPSS program to find the most important compounds and factors in he method of analysis.

The research problem was represented by the non-application of the General Authority for Taxation to the entrances and modern practices in the administrative work. The results of some of the complications that accompany the tax accounting process, which af

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Publication Date
Tue Feb 17 2026
Journal Name
Journal Of The Iraqi University
The experience of providing selective broadcasting of information in the library of the Institute of Management / Rusafa
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The selective information broadcasting service is one of the important services in libraries and information centers, as it is the link between the source and the beneficiary and between related sources, as it links similar sources through keywords and then sends them to beneficiaries, which contributes to reducing the time and effort spent by beneficiaries in obtaining sources or information. Therefore, the application of this service is an important matter and gives a positive indicator in the progress of the library towards the integration of its services. From this standpoint, this research came to answer some questions, including: 1. What are the outlets for beneficiaries (the research community) in obtaining information sources? 2. Wh

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Publication Date
Wed Dec 25 2019
Journal Name
Journal Of Accounting And Financial Studies ( Jafs )
Peaceful settlement as a means of preventing tax: An applied research in the General Commission for Taxation evasion
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The reconciliation of tax reconciliation is one of the legal methods used by the financial authority in Iraq, which is done with the taxpayer

The research dealt with the weakness of tax revenues for many reasons, including tax evasion, which led to the search for ways to reduce evasion to increase the tax revenue, and settlement reconciliation one of these means .

The research proceeded from the premise that the use of a more broadly settled settlement would govern the tax evasion of taxpayers.

The researchers used a series of studies and previous research, books and other sources related to the subject of research, and this was done through the theoretical framework, and the practical aspect that included the fin

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Publication Date
Fri May 01 2020
Journal Name
Journal Of Engineering
Thermal Efficiency for Passive Solar Chimney with and Without Heat Storage material
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In this study, a different design of passive air Solar Chimney(SC)was tested by installing it in the south wall of insulated test room in Baghdad city. The SC was designed from vertical and inclined parts connected serially together, the vertical SC (first part) has a single pass and Thermal Energy Storage Box Collector (TESB (refined paraffin wax as Phase Change Material(PCM)-Copper Foam Matrix(CFM))), while the inclined SC was designed in single pass, double passes and double pass with TESB (semi refined paraffin wax with copper foam matrix) with selective working angle ((30o, 45o and 60o). A computational model was employed and solved by Finite Volume Method (FVM) to simulate the air i

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Publication Date
Wed Dec 30 2015
Journal Name
College Of Islamic Sciences
The sayings of the Scotty report in the six books
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The study of this topic is not to underestimate the previous studies but to the great importance of the Sunnis of the report. The reasoning of the Hadiths of the report is a kind of invisibility in that the significance is not a phenomenon such as the emergence of reasoning in the words of words and deeds. With the introduction of all types of Sunnah and protest, there is no difference between them, and that the Sunnis argument like other Sunnah. What we will see in the research.

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