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The role of radio advertising in promoting purchasing decisions of Iraqi citizens
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This research aims to identify the role of radio advertising in promoting purchasing decisions of Iraqi audiences, especially that the placement of the announcement through the Iraqi radio stations dealt with a little of Iraqi researchers, and the goal of the research to know the extent of public exposure to the radio advertising through Iraqi radio and patterns of exposure,disclosure of the reasons for public hearing of the radio advertisement, identifying the most important factors influencing the decision to buy in the radio advertisement, this research is descriptive in terms of type as the researcher used the survey method,questionnaire and scale for data and information collection, the sample was selected according to the purposive sample method, and the sample size of the field research (500) individual from the Iraqi public in both sides of Karkh and Rusafa male and female, the research concluded a series of results, the most important of which,the radio is a source of confidence among the Iraqi audiences because it is not misleading and contributes to the delivery of information about the declared goods as well as the purchase of necessary, and that the period of presentation of radio programs is the best times to broadcast the radio advertisement for the great listening and the decision to buy is related to the needs that the public needs,the results of the study also revealed the strength of the relationship between radio advertising and exposure to radio with purchasing decisions through the contribution of radio advertising in determining the purchase decisions for the advertisement of such information about the goods advertised in order to attract audiences attention to the acquisition of the commodity

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Publication Date
Sun Oct 02 2016
Journal Name
Journal Of Educational And Psychological Researches
الانهماك لدى طلبة جامعة بغداد
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The recent research aims to. Know the Engagement with students of university. Know significant statistical differences in degrees depending Engagement with the following changes .The Gender  (Males and females). The Specialization(scientific and humanitarian).  The scholastic grade (first, second ,third, fourth grades) For achieving the aims of research , we must use the Descriptive method and Identify community search and selection its samples:  The students of university of Baghdad for the academic year 2014-2015 represented by the scientific and humanitarian colleges of morning study for the grades (first, second, third and fourth) The number of colleges (25) of humanitarian and scientific disciplines of (12) Co

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Publication Date
Sat Mar 01 2014
Journal Name
Journal Of The College Of Languages (jcl)
L'obsession de la mort chez le petit Poulou
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Writing his own biography is like making his confession in front of the altar of the truth. In The words,Sartre writes his own child life from the view of a philosopher-thinker. He presents his days spent justlike a series of images carrying advices and experiencesto whole the world. The words shows the life of a small orphan who met early with death when he lost his father. Then death becomes as his shadow that goes with him on day and night until the end. The mother of the little Poulou seems like the mirror that reflects the sadness and the melancholy of the dark and gloomy days. The small Poulou becomes his only consolation in misery. The little Jean -Paul lives completely in a literary atmosphere . Because his grandfather Karl Schwe

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Publication Date
Wed Apr 01 2009
Journal Name
Journal Of Educational And Psychological Researches
الكذب لدى تلاميذ المرحلة الابتدائية
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تعد الطفولة من المراحل المهمة في حياة الفرد باعتبارها الأساس الذي يبنى عليه شخصيته من خلال ما يتلقاه من رعاية وأعداد وتدريب في طفولته   ( الذويبي،1988, ص31) فعلى ضوء ما يتلقى الفرد من خبرات في مرحلة الطفولة يتحدد إطار شخصيته فإذا كانت الخبرات مواتية وسوية وسارة يشب رجلاً سوياً متكيفاً مع نفسه ومع المجتمع الذي يحيط به  وإن كانت خبرات مؤلمة مريرة ترك ذلك آثاراً في شخصيته . إن خبرات الطفولة تحفر جذورها عم

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Publication Date
Sun Oct 06 2013
Journal Name
Journal Of Educational And Psychological Researches
Alienation Divorced alienation
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The divorce is one of the important problem that prominence in Iraq it needs a remedy speedily .

This problem appears specially at the war of 2003 , it is effected on culture and it trances through communications tools , internet and satellite .

Supreme judicial council recorded about (41536) divorced cases , whereas the rate of this number arise to (87.530) through 2012 , in the same time the Iraqi courts recorded about 20%-30% of wedding cases .

The two researchers focused in their study on the concept of Alienation as a basic variable through its enhancing on the psychological health for divorces , in which they take this sense to connect it with their shortage that reflect negatively on their psychological and

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Publication Date
Sun Feb 03 2019
Journal Name
Journal Of The College Of Education For Women
Friendship for Students Intermediately School
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The present study intends to trace The friendship in puple and the differences in this according to the variables of age and sex .
The study sample includes (200) puple in intermediate, and secondary schools in Baghdad in AL- Karkh .The sample is the age of whom is ranging from (13) to (15) years .
Maghly scale for measuring the development of friendship is adopted in this study after adjusting it to the Iraqi environment . The Scale consists of (40) items .
The face and construct validity of the Scale is checked as well as its reliability which is checked by test- retest
The study reveals the following :
1 – There is positive effect of the interaction between the of middle scale friendship .
2 – There is No differe

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Publication Date
Wed Jun 07 2023
Journal Name
Journal Of Educational And Psychological Researches
Mental Fatigue among University Teachers
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The current research aims to measure the level of mental fatigue among the teachers of the University of Baghdad, as well as to measure the significant differences according to the variable of mental fatigue in terms of male and female teachers, specialization (humanitarian, scientific), and title (professor, assistant professor, lecturer). To achieve these current goals, a random sample of (300) teachers from University of Baghdad was selected for the academic year 2019-2020. To measure the mental fatigue, the researcher developed a tool to measure the variable included (56) items. The research revealed that the study sample is mentally tired, the female sample is more mentally tired than males, there are no statistically significant di

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Publication Date
Wed Mar 23 2022
Journal Name
Journal Of Educational And Psychological Researches
Introspective Awareness among College Students
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The current study aims to identify the introspective awareness of the study sample, as well as to identify the introspective awareness of the study sample in terms of gender. The researcher adopted the viewpoint of Mehling (2002) as a theoretical framework for Introspective awareness. A sample of (239) male students and (331) female students were chosen randomly from two universities (Baghdad University and Al- Mustansiriyah University). To achieve the objectives of the research, the researcher adopted a vulgar scale (Mehling, 2012), which in its final form consisted of (32) items distributed into eight domains. As for the reliability coefficient of the scale, it reached (0.896) in the Cronbach alpha equation. The study revealed that the

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Publication Date
Sun Oct 06 2013
Journal Name
Journal Of Educational And Psychological Researches
التمرد النفسي لدى طلبة الجامعة
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Current search targeted to:
  1 - Measuring the psychological rebellion among the students of the university.
  2 - Identify the significant differences in the degrees of psychological rebellion among members of the sample according to the variables of sex (male - female), specialty (Science - a human).
      To achieve the objectives of the research chose researcher samples from the community of the first search for statistical analysis, has reached 400 students, and the second sample of the application of the final, has reached (480) students were selected randomly with simple check of equal value, and the researcher building a search tool double think, After the comple

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Publication Date
Sat May 31 2025
Journal Name
مجلة دراسات الأديان
الهوية الوطنية لدى طلبة الجامعة
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استهدفت الدراسة تعرف درجة الهوية الوطنية لدى طلبة الجامعة، ومعرفة دلالة الفروق الإحصائية في الهوية الوطنية لدى طلبة الجامعة وفقاً لمتغير الجنس (ذكور، اناث) وكذلك تعرف دلالة الفروق الاحصائية في الهوية الوطنية لدى طلبة الجامعة وفقاً لمتغير التخصص (علمي،إنساني) وتحدد مجتمع البحث للدراسة الحالية بطلبة الدراسات الأولية الصباحية في جامعة بغداد، كلية الآداب وكلية العلوم للعام الدراسي (2024/2025) وبلغ حجم المجتمع (61481)

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Publication Date
Mon Oct 01 2018
Journal Name
Journal Of Economics And Administrative Sciences
Investment in Human Resources According to the Requirements of Work Markets in Iraq
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Investment in Human is one of the best and most important investments as it is renewed and developed resource over time in comparison with depleted material resources. Human resources is considered the part of the population that could be employed economically to contribute in increasing production energies as it is the support pillar of the society and have great energies that construct the society and raise of nations as well as he is distinguished with characteristics of ambitions to freedom.

Iraq is one of the countries that has large number of population in age of work and production and reduce in age dependent classes (children and old people).This dynamic in population led to step

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