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Gender Profiling of ads in Egyptian Channel MBC
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The study begins with the idea that advertising is a form of culture. Therefore, it is not possible to be surrounded by an actual briefing from one-sided premises such as those that are based solely on the artistic, aesthetic or technical aspects, without linking it to the culture in which it is produced.
The researcher attempts to shed light on the relation between the advertising letter and the concept of gender. And here lies the importance of the research as the content of the ads and their form and implicit values in the text and image reflect the cultural values that must be identified as well as the most important roles that are stereotyped in advertisements and their relationship to the culture of society.
Advertising is an important factor in socialization in modern societies and is used as a tool to preserve some social structures such as gender. The differences are between man and woman in attitudes, behavior and social status is portrayed. These differences are gender-specific. The ads give viewers a glimpse of a world with social definitions, relationships, and gender roles. These images are developed to imitate the real life and many misconceptions of the imagination and reality in particular the ads.
The problem lies in the issue of gender sterotyping in advertisement and how to shorten roles in a particular style. Gender stereotyping can be defined as a situation in which a person’s value is limited by his attractiveness or sexual behavior, which leads to the exclusion of his other characteristics and conversion to sexual use. People have to simplify the imperfections which may be limited to a certain form without paying attention to the myriad of other choices.

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Publication Date
Wed May 05 2021
Journal Name
Arab Science Heritage Journal
منهج ابن واصل في تناول الغزو المغولي من خلال كتابه (مفرج الكروب في اخبار بني ايوب)
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The research revolves around the methodology of the historian Ibn Wasil
(d.697 AH) in dealing with the Mongolian invasion through his book
“Mafrej al-Karroub fi Akhbar Bani Ayyub

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Publication Date
Wed Oct 11 2023
Journal Name
Arab Science Heritage Journal
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   يتناول البحث جمع توجيه العلامة علي النوري الصفاقسي للقراءات، الذي ضمّنه في كتابه (غيث النفع في القراءات السبع) وإفراده في بحث مستقل، والتعليق على ما يحتاج لتعليق وبيان من توجيهه، ويتكون من مقدمة

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Publication Date
Tue Sep 27 2022
Journal Name
Arab Science Heritage Journal
توجيه الصفاقسي للقراءات في "غيث النفع في القراءات السبع" من سورة الأنبياء إلى نهاية سورة النمل
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The research deals with the collection of Allamah Ali al-Nuri’s guidance on readings, which he included in his book (Ghaith al-Naf’ fi al-Qira’at al-Sabe) and singled out it in a separate study,

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Publication Date
Fri Jan 01 2010
Journal Name
مجلة الاستاذ
صعوبات تدريس مادة اللغة العربية في كليتي الادارة والاقتصاد في بغداد من وجهة نظر التدريسيين والطلبة
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Publication Date
Tue Oct 06 2020
Journal Name
College Of Islamic Sciences
النص القرآني في فكر توشيهيكو إيزوتسو (Toshihiko Izutsu) دراسة من خلال كتابه (الله والإنسان في القرآن)
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The researcher wanted in this research to shed light on one of the epistemological readings of the Quranic text, which is the reading of the Arabized Japanese researcher (Toshihiko Izutsu) in his book (God and Man in the Qur’an) and to explain what he has and what is on it.        

The summary of the facts in which he came out is that the knowledge reading of Toshihiko towards the Qur’anic text is old in concept. The oldest people have dealt with it in their works and what their pens have learned about, except that they have eaten and studied them under many headings such as: proportionality, consistency, systems and the like in terms, and the researcher has sought thro

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Publication Date
Mon Oct 01 2018
Journal Name
Journal Of Economics And Administrative Sciences
The Role of Knowledge Management in Small Project Management Afield Study in Oxygen Ahli Plant in Iraq
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       Most of the literature on the management and application terkzat waved the last period on large organizations was the negligence  of  knowledge management in small organizations where research aims to find out knowleddge management, small projects  In oxygen Ahli plant in Iraq, and the fact the role of knowledge management in small projects from the standpoint of employees in order to achieve this used production method results.  The results showed that knowledge management has a role in the high level of productivity during the years 2010-2013. The results showed that knowledge management has a role in the high level of productivity during the years 2

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Publication Date
Wed Jan 30 2019
Journal Name
Journal Of The College Of Education For Women
The Culture of mother in the selection clothes of children in the Early Childhood
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Early childhood Is the of the important stages in the life of man and initiated full on others
reliability has been rise in growth toward independence and self-reliance, as is the transition
from the home environment to the kindergarten environment (kindergarten) (4-6) years where
starts in the interaction with the external environment, it is an essential stage in the
construction of sound personal to the child, and choose proper clothes at this age is one of the
important aspects in building the child's personality, as it reflects the clothing behavior and
taste his parents, especially his mother, she is the first responsible for providing clothes for
her children. Children at this stage are dependent the mothers in

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Publication Date
Wed Dec 30 2015
Journal Name
College Of Islamic Sciences
Development and innovation in the theory of singing   In the Umayyad era
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The Umayyad era is characterized by the diversity of the subjects and their multiplicity in the literary phenomena. These phenomena are singing phenomena, although they were known in previous eras, they took a distinctive form in the era.
  In this light, the researcher tried to prove that singing theory in the Umayyad period was characterized by development and renewal. The research was entitled (evolution and renewal in the theory of singing in the Umayyad era).

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Publication Date
Sun Dec 01 2019
Journal Name
Journal Of Accounting And Financial Studies ( Jafs )
Role of tax expenses in promoting direct foreign investment in Iraq
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The purpose of research is highlighting the role of tax expenses in promoting direct foreign investment in Iraq, The main objective of the increase in the field of tax expenses is to manage the competition in the production of goods and services locally, in addition to the various qualities of the economical. As the search contributes to the idea of the role of the policy of the tax expenses in the promotion of foreign companies operating in Iraq. The analytical and transparent transparency used by adoption of cases of the relevant body of the tax body. For each image or form of tax expenses have been reliably related to the promotion of direct foreign investment, the taxpayers highlighted the annual controls, tax cuts as the sample was

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Publication Date
Tue Mar 30 2021
Journal Name
College Of Islamic Sciences
Abu Izac Al-Zauali (d.616 A.H) His life and what Existed of his poetry
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   The aim of this research is to identify the Andalusia  poet  Abu Izac Al-Zauali , whose  most of his poetry and biography had been lost, as well as many Andalusia  poets. So this research is hoped to be the first step to shed the light on the poet’s life and poetry  and to document his poetry as other  writers do. It is also hoped that this research would pave the way , God willing , to the steps of finding more references about this poet .

Key Words: (Al-Zauali, Cordoba, Al-Ruaini choices, Andalusia Poetry , Almuahdi Era).

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